Display advertising is a form of visual digital advertising that in modern day marketing, typically uses images, audio and video to communicate marketing messages. On average, as users, we are now exposed to 1,707 display ads on web pages every month. That’s 57 per day! In light of this, we think it’s time to get to know these ads a bit better…
The latest infographic from the Biddable Media team at addmustard takes a look back at the history of the display banner advert; where they came from, and then looks at where they are going, and the future of the display advert. After all, they’re going to be around for the foreseeable future… aren’t they?
Click and swipe/drag left below to view the past, present and future of the display advert
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