As most of you should be aware by now, the biggest news in search this week was Google’s removal of right-hand side adverts. But as we’ve already covered that one, aside from a quick update on the matter, we’ve also got reports from Instagram on advertising figures, Facebook’s new ‘Reactions’ update and a few other…
Addmustard have got the low-down from Google about the rumours that they will no longer be showing ads on the right-hand side of the SERPs. They mentioned that they have been testing this on tablet for the past 18 months. The update will reportedly be rolled out globally today and will mean that a maximum of eight…
This week we’re talking about mobile and encourage you to ask yourself; does your business have a strategy for mobile and are you offering mobile users the best experience? If the answer is no, then you’re not alone. Many digital marketers are still fearful of where to start with mobile, but it’s no longer something…
In this week’s edition we hear from addmustard’s digital experts on ad blocking, display ad formats, website conversion testing and Bing outages. If PPC is your game, we reveal insider tips on how to maintain your position and drop CPCs. Bing ads two day outage The Bing Ads interface experienced a 43 hour reporting outage…
If you are an account manager – new or experienced – the vast world of bid management can seem a little overwhelming at times. “Was it something I did?” or “Was there a change in the landscape?” are common questions you may ask yourself regularly. The smallest change can have a massive effect on your…
Having undergone a bit of a style update, this week’s ‘What Happened in Search’ is feeling fresh, fierce and eager to bring you the latest happenings from digital marketing with updates from AdWords, Twitter and a look back at 2015 search with Google. TWITTER GIFS It seems that once again, Twitter is playing catch up…
It’s been a bit of a quiet week in search but nonetheless, we’ve managed to rustle up a few interesting updates for you digital marketers from the likes of Adwords, Facebook, Google and Twitter. ADWORDS CUSTOM COLUMNS A nifty new feature has been introduced in AdWords giving you the ability to apply formulas to the…
Blue Monday is over, phew, no more excuses for being down in the dumps. Now we can get on with enjoying 2016 and seems like this fine year is already offering up some exciting news and innovations within the digital marketing world. We welcome you to this week’s ‘What Happened in Search’, now read on…
The January Blues are kicking in, and as “the most depressing day of the year” approaches on Monday, it’s not all doom and gloom in the world of search. It’s been a beautiful crisp winter’s day in Brighton here and despite the chill outside, we hope this week’s ‘What Happened in Search’ adds a bit…
THE END AND THE BEGINNING It’s that time of year when everything starts wrapping up ready for Christmas, digital marketers are busy putting the final touches in place to end 2015 on a high note and start 2016 with a bang and as the end of the year approaches, there’s plenty going on in the…
